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Office of Sport

Shoosh for Kids

Shoosh for Kids is a collaborative effort between the Office of Sport and sector partners to encourage positive spectator behaviour at junior sport. The Office of Sport provides access to free digital resources to raise awareness  and promote the very simple message – if you don’t have anything nice to say, shoosh for kids.

Keep it positive. Keep it fun. Keep kids coming back to junior sport!


The Shoosh for Kids Message

Shoosh for Kids isn’t about staying completely silent, it’s just about making sure we’re all positive. Our messages across the campaign run across five key themes:

  • Overarching: Think before you speak 
  • General participation: Keep it positive. Keep it fun. ​
  • Volunteer appreciation: Remember, volunteers run kids sport.​
  • Respecting the officials: Respect the referee
  • Supporting the coaches: Let coaches do the coaching.​

The Campaign

Signing up to support the Shoosh for Kids campaign is the perfect way to let your communities and stakeholders know where you stand on poor spectator behaviour. The Office of Sport provide a toolkit of assets help you promote your involvement, including posters, videos, social tiles, EDM banners and copy.

In 2023, the winter campaign for Shoosh for Kids is running across the month of May. 

Campaign Resources

Access free digital, social media and signage resources to promote and create your campaign.

Contact Us

Contact the Shoosh For Kids Team -

SSO and SSOD Registration

Support the campaign. Together we can keep sport fun and kids participating!

Clubs and Associations Registration

Support the campaign. Share the Shoosh for Kids messages in your local sporting community.


Shoosh For Kids - A Coach's Perspective

PDHPE teacher and Linfield FC's Head of Coaching Luke Harris on why the Shoosh For Kids campaign is so important and how coaches can support parents in improving the environment for players at junior sport.
Luke Harris Football Coach

Thank you

The Office of Sport acknowledges and thanks our sector partners to promote Shoosh for Kids. 



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