Our purpose
Play on Country
The Play on Country Strategy recognises that sport and active recreation in Aboriginal communities are deeply connected to culture and Country. It is where young people learn from Elders, where families grow stronger across generations, and where stories are shared and culture is kept strong.
It can be a footy game that brings the whole community together, a tournament that reconnects kin from across NSW, or children playing late under lights that also serve as a gathering place. In these moments, sport is not just an activity, it is community building in action.
Mainstream approaches often define sport through performance, winning and competition results. For Aboriginal people, sport carries a broader meaning. It is linked to ceremony, culture, kinship and care. Relationships sit at the centre, and they take time to build. Aboriginal leadership is critical, bringing cultural authority, trust and influence that cannot be replicated from outside the community.
When sport is measured and funded only through mainstream systems and metrics, we risk overlooking what matters most. To truly support Aboriginal communities, we need to rethink how we define, measure and invest in sport. Our approach should adapt to culture, not expect culture to fit within existing systems.
The Strategy is guided by four pillars.
These pillars reflect community priorities and are underpinned by culture, lived experience and strengths.
Listen to Mob
Design with Mob
Grow with Mob
Measure with Mob.
Meet the team
Our Aboriginal Outcomes team brings strong connections to Country, culture and community. Rachal, Gerald, Jason, Sharmay and Marty represent Gamilaraay, Gumbaynggirr, Thunghutti, Walbunja Yuin, Gomeroi and Tubba Gah Wiradjuri mob.
Sport is central to their stories. From Cathy Freeman’s Olympic win to Koori Knockout victories and family members rising through rep teams, these moments inspire pride and possibility.
For the team, sport builds confidence, strengthens identity and supports wellbeing. It creates culturally safe spaces to connect with community and opens pathways to leadership. Their lived experience shows how sport can shape lives and bring people together.
They are passionate about all sports, whether playing or supporting grassroots events, they share a belief that sport helps the next generation grow strong, proud and connected to culture.
Snr Project Officer Aboriginal Outcomes: marty.jeffrey@sport.nsw.gov.au
Project Officer Aboriginal Outcomes: rachal.allan@sport.nsw.gov.au
Project Support Officer Aboriginal Outcomes: gerald.bradshaw@sport.nsw.gov.au
Aboriginal Outcomes Officer: jason.french@sport.nsw.gov.au
Aboriginal Outcomes Officer: sharmay.brierley@sport.nsw.gov.au
Resource hub
NSW Aboriginal Sport and Active Recreation Network
Significant dates
Regional roadshow
Aboriginal sporting events
| Event name | Date/s | Location | More information | Stakeholders |
| National Indigenous Tertiary Education Student Games | 29th June - 3rd July | Newcastle University, Awabakal Country | Indigenous Nationals | UniSport | Wollotuka Campus |
| Wrestling NSW National Event | 4th - 5th July | Oran Park, Tharawal Country | 2026 National Wrestling Championships - Wrestling Australia Ltd | Wrestling NSW, Wrestling Australia |
| Community State Youth Championships | 6th - 10th July | Lake Macquarie, Awabakal Country | Community State Youth Championships | Northern NSW Football | Northern NSW Football |
| NAIDOC | 5th - 12th July | NATIONAL EVENT | Home page | NAIDOC | Nation Wide |
| Spirit Series | 8th - 11th July | Netball Central, Sydney Olympic Park, Wangal Country | Black Swans selected for Spirit Series - netball.com.au | Netball NSW - Netball Australia |
| Womens Football State Cup | 10th - 12th July | Lake Macquarie, Awabakal Country | Women's State Cup | Northern NSW Football | - |
| TIG Workshop | 12th July | Gymnastics NSW, Strathfield | Delivery for an State Sporting Organisation | Gymnastics NSW |
| NSW PCYC Nations of Origin | 13th - 16th July | Windsor PCYC | Nations of Origin | PCYC NSW | NSW PCYC |
| National Indigenous Tennis Carnival - Schools Participation Event | 29th July | Wollongong, Dharawal Country | - | NSW Tennis |
| Event Name | Date/s | Location | More information | Stakeholders |
| National Aboriginal and Torres Strait Islander Chidlren's Day | 6th August | NATIONAL EVENT | What is Children’s Day? | 4 August | SNAICC | - |
| Goodooga Indigenous Games | 6th August | Goodooga, Yuwalaraay Country | - | Department of Education, Goodooga Central School |
| Ricky Walford Shield | 12th August | Walgett, Gomeroi Country | First Nations | NSWRL | NSW Rugby League |
| Jenny Wright Shield | 12th August | Walgett, Gomeroi Country | - | Netball NSW |
| George Rose Shield | 13th August | Walgett, Gomeroi Country | First Nations | NSWRL | NSW Rugby League |
| 30th Ronnie Gibbs 7s | 26th - 27th August | Bourke, Ngemba Country | First Nations | NSWRL | NSW Rugby League, Netball NSW, NRL |
| Yuwu Nyinda Youth Summit | 26th - 27th August | Kempsey, Dunghutti Country | Yuwa Nyinda Dream Academy | Learning the Macleay |
| Event Name | Date/s | Location | More information | Stakeholders |
| We Breathe - Koori Knockout (Rugby League) | 19th September | Batemans Bay, Yuin Country | See calendar invite in the AOT calendar for flyers. | We Breathe - Tackling Indigenous Smoking and Vaping, Batemans Bay Tiger Rugby League Club |
| NAIDOC Cup | 29 Sept - 1 October | Spears Point, Awabakal Country | NAIDOC Cup | Northern NSW Football | Football NSW, Northern NSW Football |
| Event Name | Date/s | Location | More information | Stakeholders |
| NSW Aboriginal Rugby League Koori Knockout | Friday 2nd - Monday 6th | King Park, Raymond Terrace | Newcastle Yowies Sports PTY LTD | NSW Rugby League & Aboriginal Communities |
| First Nations Football Festival | 7th - 10th October | Caltex Park, Dubbo, Wiradjuri | https://www.facebook.com/photo/?fbid=1589840716478249&set=pb.100063570071162.-2207520000 | Football NSW, Football Australia |
| Country Championships | Saturday 17th - Sunday 18th | Mudgee, Wiradjuri Country | Country Championships - NSW Touch | NSW Touch Football |
| Koori Netball Tournament | Saturday 24 - Sunday 25 | Charlestown (Newcastle) Awabakal Country | Charlestown Netball Association | Charlestown Netball Association, Netball NSW |
| Event Name | Date/s | Location | More information | Stakeholders |
| National Indigenous Touch Football Knockout | - | Katrina Gibb Oval, Dubbo (Wiradjuri Country) | NITFKO - Touch Football Australia | Touch Australia, Touch NSW |
| Event Name | Date/s | Location | More information | Stakeholders |
| NSW Touch Football State Cup | 4th - 6th December | Port Macquarie, Birpai Country | State Cup - NSW Touch | NSW Touch Football |
Contact us
We welcome conversations with communities, sporting organisations and partners who share our commitment to improving outcomes for Aboriginal people through sport and active recreation.